Kathryn Jones joined Birmingham City University as Director of Marketing and Communications in April 2008, having worked in journalism, PR and marketing for over 20 years.

She has successfully turned around negative recruitment and awareness at the universities of Birmingham City, Wolverhampton and Northampton, winning an array of marketing awards, including the THE Leadership and Management Award for Outstanding Recruitment Campaign in 2009.

As a result of the branding and marketing implemented by Kathryn, Birmingham City has had one of the highest rises in UCAS applications of any university over the last four years.

She is a Chartered Marketer, former Secretary of the CIM HE Member Interest Group and organised the marketing track of the CASE Europe Annual Conference in 2010 and 2011.