Jennie Price, a barrister by training, has extensive senior management experience in the private and public sectors and a track record of working with Government.

She was appointed CEO of Sport England in April 2007 and before that was Chief Executive of WRAP (Waste & Resources Action Programme). This was established by Government in 2000 to improve the UK’s recycling performance and reduce waste. Jennie Price developed the strategic plan for the organisation and has grown it from an annual budget of £10 million to £80 million with a staff of over 200. As part of WRAP’s work, she has overseen the delivery of one of the most successful consumer communication campaigns in the environmental field – Recycle Now. This campaign has increased the number of committed recyclers in England by five million people over the last two years.

She is a member of the Joint DTI/Defra Environmental Innovations Advisory Group and has played a leading role in the Government's Sustainable Procurement Task Force.

Before heading WRAP Jennie Price spent almost 20 years in the construction industry, first as a lawyer and then as Chief Executive of the Major Contractors Group and the Construction Confederation, two of the leading representative bodies for the UK construction industry.